4 Important Tips to Succeed in an Industry You Know Nothing About

Dilara Avlupınar

Dilara Avlupınar

Boğaziçi Ekonomi

The vast majority of entrepreneurs like to enter new fields. For this reason, it is not unreasonable to start a new job in an industry that you do not know at all. However, being the new kid in the industry can be a bit of a challenge. In order to be successful, you need to know exactly what kind of business you are involved in, what areas you are missing and how to complete them. Remember, Steve Jobs did not have a degree in technology, but he managed to establish a billion-dollar company in the industry.

1) Use all the resources you have to learn about the industry you are entering.

You don’t need to know the stages of making a product to sell it. However, if you want to be successful, you should know how to measure the pulse of your industry. You should understand what your customers want, find the shortcomings of similar products and go beyond the ordinary. If you are new to the industry or lagging behind technological developments, there are many things you can do to gain knowledge and catch up with the present moment. For example, you can find a mentor, attend trainings and professional organizations.



Be persistent in learning and never accept superficial answers. You won’t get any degree, but you need detailed knowledge of your industry to be successful.


2) Beware of working with people who do the impossible.

When you try to get to know the industry, you will realize how much you don’t know. Once you’ve done your homework and learned about the industry, you can sell the product your customers want. But from a technical point of view, you need to find people who can provide the quality product or service you want to sell. Identify the skills you need in your company, and then choose which ones you can’t do alone. You can use your mentor or online resources to list the required skills.



Research shows that 75% of managers admit to hiring the wrong people. The rate is quite high, you can protect your place in the sector by not making the same mistake.


3) Trust the scenarios your employees present.

One of the most important things in the success of your company is being able to trust your teammates. You have to believe what your employees say. When you don’t believe them and strive for something impossible, you are doomed to failure. You should have as open communication as possible with your team; Tell them what’s behind your big decisions, when they ask for 6 months to get a job done, ask what you can do to speed things up.



Remember that you hire your employees to help you in areas where you are lacking. Rely on their expertise when making big decisions and don’t be too stubborn.


4) Blend into the crowd.

As the new kid in the industry, you can increase your awareness by creating your own social circle. Join industry-related organizations, events, volunteer for various committees. If you want to become more recognized and respected, you must earn the respect and trust of industry leaders. You can strengthen your reputation by staying close to industry leaders, as your business partners and potential customers will value a third party’s opinion of your business.



Social media is the most up-to-date method used to increase recognition. Find familiar faces on social media who can represent your company and make friends with them. If you want to be respected, your goal should be friendship, not networking.


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Kategoriler: Success

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