{"id":174224,"date":"2022-01-19T00:00:00","date_gmt":"2022-01-19T00:00:00","guid":{"rendered":"https:\/\/ceotudent.com\/?p=174224"},"modified":"2022-01-16T21:00:02","modified_gmt":"2022-01-16T18:00:02","slug":"3-key-reasons-for-the-trust-starbucks-has-built-in-all-of-us","status":"publish","type":"post","link":"https:\/\/ceotudent.com\/en\/3-key-reasons-for-the-trust-starbucks-has-built-in-all-of-us","title":{"rendered":"3 Key Reasons for the Trust Starbucks Has Built in All of Us"},"content":{"rendered":"

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Humans naturally avoid surprises. While it is obvious that experiencing something different is interesting to all of us at times, we often gravitate towards familiar brands as a \u201ccustomer\u201d.<\/div>\n
Let’s put aside being a “customer”. Don’t we look for a familiar face to feel better in a foreign place? The trust felt by the familiar determines the decisions and orientation of the human being by nature.<\/div>\n
I am experiencing this feeling quite often these days. Although it is my priority to experience the differences during my stay in South Korea, sometimes a familiar person, thing; As I will talk about in this article, I feel good when I see the \u201cbrand\u201d and I prefer to interact with it.<\/div>\n
Let’s get back to being a customer while concentrating on the concept of the brand. When I want to sit in a cafe and drink coffee when I spend outside in South Korea, like every customer, my preference is not just coffee. Because, besides the product that the customer will experience, the environment and many other features determine the customer’s preference. I usually prefer Starbucks in order not to encounter any surprises, to drink a quality beverage, and to be in an environment that I know and experience. This is the reason why not only me but also thousands of customers prefer Starbucks; \u201cStarbucks Trust\u201d.<\/div>\n
According to current data, Starbucks’ trust in Starbucks, which has more than 26,000 branches in 75 countries around the world, increases its turnover dramatically every year and becomes the world’s largest coffee chain. Let’s examine the three main reasons behind this trust and success that Starbucks has built.<\/div>\n
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