{"id":173943,"date":"2022-01-27T00:00:00","date_gmt":"2022-01-27T00:00:00","guid":{"rendered":"https:\/\/ceotudent.com\/?p=173943"},"modified":"2022-11-02T11:26:15","modified_gmt":"2022-11-02T08:26:15","slug":"5-simple-rules-for-protecting-your-ideas-from-elon-musk-and-steve-jobs","status":"publish","type":"post","link":"https:\/\/ceotudent.com\/en\/5-simple-rules-for-protecting-your-ideas-from-elon-musk-and-steve-jobs","title":{"rendered":"5 Simple Rules for Protecting Your Ideas from Elon Musk and Steve Jobs"},"content":{"rendered":"
How did Steve Jobs manage to create that simple and elegant design without filling it with unnecessary features?<\/div>\n
How did Elon Musk ingeniously create innovative products without diminishing their value?<\/div>\n
In fact, it all boils down to not letting “developments” ruin their vision.<\/div>\n
Genius is fragile. Especially creative genius! Great ideas can die every step of the way. The brighter the idea, the more you need to protect it. There are 3 deadly dangers to your ideas:<\/div>\n
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a) Dilute the essence of the idea: <\/b><\/div>\n
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This one kills your mind slowly, painfully. This means that the features that make your idea unique, even if it may seem innocent at first, are gradually cut out. There is a phrase in advertising that describes this as “duck pecking”. Ideas are not always openly rejected, they are “developed” with endless small changes. What used to be a great idea turns into a shivering jelly. This happens when decision makers make a series of small but deadly changes as a result of worrying and wanting to reassure themselves.<\/div>\n
Elon Musk explains the difficulty of producing technology that will change the world:<\/div>\n
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“People are wrong when they think technology evolves automatically on its own. Technology doesn’t evolve on its own. When a lot of people work hard at making it better, it does, and will improve. In fact, I think if left on its own, it will break down.”<\/p><\/blockquote>\n<\/div>\n

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b) Equipping the idea with unnecessary features:<\/b><\/div>\n
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More does not mean better. Compared to Apple’s elegant and simple design, Microsoft is over-developing its products, making it complex by adding many features; so the product becomes overwhelming and chaotic.<\/div>\n
Here’s how Jobs describes his approach to product development:<\/div>\n
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\u201cWhen you first start solving a problem, the first solutions you come up with are very complex and most people stop at that point. But if you keep going, live with the problem and peel off the onion more and more, you will often come up with very elegant and simple solutions.\u201d<\/p><\/blockquote>\n<\/div>\n

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c) Bringing together two or three ideas:<\/b><\/div>\n
They call this last one “Frankenstein”. If two or three ideas are mixed together, the results will not be good. If you try to be everything to everyone, you can be nothing to anyone.<\/div>\n
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How can you protect your ideas like Elon Musk and Steve Jobs<\/a> ? Here are the 5 steps you need to follow:<\/div>\n
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